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Principles of operations management with MyOMlab: global edition

  • Heizer, Jay, Render, Barry, (aut.)
  • Pearson Education
  • 8ª ed.(08/2011)
  • Langue: Inglés
  • ISBN: 1408283395 ISBN-13: 9781408283394
  • Délai de livraison entre 20-25 jours,  * paiement par carte de crédit..
  • 98,02€ 93,12€ 
 
 

Encuadernación: Rústica.

For undergraduate Operations Management courses.

A broad, practical introduction to operations, reinforced with an extensive collection of practice problems.

Principles of Operations Management presents a broad introduction to the field of operations in a realistic and practical manner, while offering the largest and most diverse collection of problems on the market. The problems found in this text also contain ample support—found in the book’s solved-problems, worked examples, and myomlab, Pearson’s new online homework and tutorial system—to help students complete and understand assignments even when they’re not in class.

The eighth edition has been thoroughly updated to reflect operations management today—and now features myomlab.

For a more comprehensive version with a quantitative modules at the end of the text, see Heizer/Render’s Operations Management, 10e.

NEW! Getting Extra Practice: Hundreds of New, Challenging Problems. Using the 1, 2, 3, 4-dot system to distinguish level of difficulty for each problem (1 being the easiest and 4 the most difficult), this text now provides even more opportunity for students to challenge their knowledge and enhance their skills. The hundreds of new problems found in this edition also allow professors additional options when it comes to assigning homework based on a difficulty-level that’s appropriate for their students.

NEW! Helping Students Understand Concepts: Solved Problems, Worked Examples, and myomlab. Step-by-step worked examples of problems are extremely helpful in an analytical course, which is why the chapters and myomlab contain worked-through examples that are reinforced by the end-of-chapter Solved Problems. Both the text and myomlab work together to help students build on what they learn in the classroom.

NEW! Introducing myomlab: The Power of Practice. Operations Management is now integrated with myomlab–Pearson’s powerful online homework and assessment tool designed to help students practice operations management problems and improve their understanding of course concepts. With help from the textbook and myomlab, students are able to practice more problems, receive immediate feedback and use built-in tutorials. Features include:

Tutorial Chapters–Statistical Tools for Managers, Acceptance Sampling, The Simplex Method of Linear Programming, The MODI and VAM Methods of Solving Transportation Problems, and Vehicle Routing and Scheduling–are provided as additional material on myomlab and the Companion Website, www.pearsonhighered.com/heizer.
Virtual Office Hours. Professors Heizer and Render appear on myomlab, walking students through each of the chapters’ Solved Problems.
Additional Practice Problems. These problems provide problem-solving experience. They supplement the examples and solved problems found in each chapter.

NEW! Capturing the Essence of the Material: Rapid Reviews. In order to help students study and learn the concepts more effectively, this text now includes a two-page Rapid Review at the end of each chapter and supplement. This detailed, yet concise, summary of the main points and equations in the chapter helps students prepare for homework, exams, and lectures. The Rapid Reviews also include key chapter terms and a self-test, with questions linked to the learning objectives in the chapter.

Using Problem-solving Software: POM for Windows and Microsoft® Excel OM. To help students enhance their problem-solving skills, the following software programs are available on the text’s Companion Website, www.pearsonhighered.com/heizer and myomlab:

POM for Windows software is a powerful tool for easily solving OM problems. Its twenty-four modules can be used to solve most of the homework problems in the text.
Microsoft Excel OM is the Heizer/Render exclusive, user-friendly Excel add-in. Excel OM automatically creates worksheets to model and solve problems. Users select a topic from the pull-down menu, fill in the data, and then Excel will display and graph (where appropriate) the results. This software is great for student homework, what-if analysis, or classroom demonstrations.
NEW! This edition includes a new version of Excel OM that’s compatible with Microsoft Excel 2007 and earlier versions of Excel.

OTHER POINTS OF DISTINCTION

NEW! Watching Operations Management in Action: Video Case Studies. New company, Frito Lay, is featured in this text’s accompanying video case studies, joining preexisting companies like Darden Restaurants, Regal Marine, Hard Rock Cafe, Ritz Carlton, Wheeled Coach, and Arnold Palmer Hospital. These video cases bridge the gap between concepts learned in the text and real-world application.

NEW! Integrating Ethics: An Ethical Dilemma featured every chapter. This revision includes broad coverage of ethics as applied to operations management. The topic is addressed in most chapters and an Ethical Dilemma feature appears at the end of each chapter, which can be used for classroom discussion or homework.

NEW! Seeing the Importance of Sustainability. Sustainability is now highlighted in several chapters, especially in chapters 5 (Design of Goods and Services) and 7 (Process Strategy). Chapter 7 also has two new case studies on sustainability and how it relates to Frito-Lay and Wal-Mart.

NEW! Highlighting the Significance: Author Comments. To help students better understand key information and concepts, the authors have included Author Comments where they point out why a section, figure or a table is important.


 

 

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